Photo by Zach Boyden-Holmes
Photo by Phil McCarten
Photo by Zach Boyden-Holmes
Photo by Todd Buchanan
Theming placed on meeting website shell.
2011 ASCO Annual Meeting theme
Created the visual theme for the 2011 ASCO Annual Meeting. The theme was "Patients. Pathways. Progress." The use of oncology-related words as a background is to represent every aspect of cancer-related research and treatment coming together to find answers. This style was implemented throughout all annual meeting materials and products (digital, environmental, and print).